La Mer Soft Fluid Foundation Long Wear SPF20 (Various Shades)

Fusing the conditioning benefits of skin-loving ingredients with the complexion-perfecting colour of make up, this Soft Fluid Foundation Long Wear SPF20 blurs imperfections as it protects against UV damage and plumps your skin with line-softening hydration.

It wouldn't be La Mer unless this foundation was empowered by the renewing Miracle Broth - a complex of hand-harvested sea kelp that undergoes three-four months of fermentation to channel the extract's invaluable self-regenerating properties. The foundation harnesses Color Capsule Technology - colour pigments encapsulated in transparent spheres - to mimic true skin tones and cast a natural-looking finish. It's also infused with the brand's Soft Velvet Ferment - derived from high-performance algae found deep below the surface of the North Atlantic - to hydrate and soften the look of skin, as it enhances radiance. Available in 28 luminous, true-to-skin shades, this luxurious formula promises long-lasting buildable coverage that stands firm - even in humidity.